Archive for the ‘media’ Category

When bloggers Say No to a Simple Chat

DeniedWhen Wired magazine writer Fred Vogelstein set out to write a story
about a Silicon Valley blogger, Mike arrington, he figured he would do
what virtually every professional journalist does—interview key people,
either face to face or by telephone. It's the acid-tested methodology
of reporters everywhere. but in this case, simply by making the request
that newspaper and magazine scribes make thousands of times a day,
Vogelstein found himself in the middle of a controversy that's
challenging the utility, the accuracy and the very morality of the
real-time interview.

Here is what happened to Vogelstein when he sought his interviews.
First, blog entrepreneur Jason Calacanis told him he would not speak to
him, but answer questions only by e-mail, something Vogelstein wouldn't
agree to. Then, blogging pioneer Dave Winer told him he would not be
interviewed by phone. He suggested that Vogelstein e-mail questions
that he would then answer publicly on his blog, a solution for which
Vogelstein had even less enthusiasm.

Read the full story………

When bloggers Say No to a Simple Chat

DeniedWhen Wired magazine writer Fred Vogelstein set out to write a story
about a Silicon Valley blogger, Mike arrington, he figured he would do
what virtually every professional journalist does—interview key people,
either face to face or by telephone. It’s the acid-tested methodology
of reporters everywhere. but in this case, simply by making the request
that newspaper and magazine scribes make thousands of times a day,
Vogelstein found himself in the middle of a controversy that’s
challenging the utility, the accuracy and the very morality of the
real-time interview.

Here is what happened to Vogelstein when he sought his interviews.
First, blog entrepreneur Jason Calacanis told him he would not speak to
him, but answer questions only by e-mail, something Vogelstein wouldn’t
agree to. Then, blogging pioneer Dave Winer told him he would not be
interviewed by phone. He suggested that Vogelstein e-mail questions
that he would then answer publicly on his blog, a solution for which
Vogelstein had even less enthusiasm.

Read the full story………

DMarc Founders Leave Google

according to MediaPost, Chad and Ryan Steelberg have left Google. In the article, Google confirmed the departures.

The falling out appears to have two separate causes:

Google bought dMarc for $102 million in cash plus the possibility of further payouts totaling up to $1.13 billion, if certain revenue targets were met. but last week, Valleywag.com, a blog covering Silicon Valley businesses, reported that a source close to dMarc said management and investors were unlikely to get more than $200 million under the terms of the deal.

and second:

the two companies apparently differed over the need for a "human touch" in the sales process. … as Google began integrating dMarc's system into Google adWords, it pushed to limit the number of product reps. DMarc executives in turn blamed this policy for their sluggish revenue results.

In this story, there will be a definite winner and loser. Clearly the two sides have very different opinions on how the business needs to be run. In the end, the Steelbergs will be shown to be dinosaurs unable to understand the changing landscape of advertising, or Google will be seen as arrogant and unable to take advice and counsel from industry veterans. Of course, that all depends on whether Google can wrestle profit out of the audio business.

DMarc Founders Leave Google

according to MediaPost, Chad and Ryan Steelberg have left Google. In the article, Google confirmed the departures.

The falling out appears to have two separate causes:

Google bought dMarc for $102 million in cash plus the possibility of further payouts totaling up to $1.13 billion, if certain revenue targets were met. but last week, Valleywag.com, a blog covering Silicon Valley businesses, reported that a source close to dMarc said management and investors were unlikely to get more than $200 million under the terms of the deal.

and second:

the two companies apparently differed over the need for a “human touch” in the sales process. … as Google began integrating dMarc’s system into Google adWords, it pushed to limit the number of product reps. DMarc executives in turn blamed this policy for their sluggish revenue results.

In this story, there will be a definite winner and loser. Clearly the two sides have very different opinions on how the business needs to be run. In the end, the Steelbergs will be shown to be dinosaurs unable to understand the changing landscape of advertising, or Google will be seen as arrogant and unable to take advice and counsel from industry veterans. Of course, that all depends on whether Google can wrestle profit out of the audio business.

Dallas Open Source Saturday February Meetup is tomorrow, Saturday, February 3 at 10:30aM

Just a quick reminder that Dallas Open Source Saturday has a Meetup tomorrow.

Please take a minute to RSVP now. This will help your Organizer plan a better Meetup! You can see who's coming and RSVP here.

What: Dallas Open Source Saturday February Meetup

When: Saturday, February 3 at 10:30aM

Where: Shoemaker & Hardt Coffee
2709 W. 15th Suite "b"
Plano TX 75075
972-769-8888

Event Description:
Main Presentation: Screencasting by John Fields

We will be comparing Wink and Camstudio (Open Source) and looking at Camtasia, the closed source King of screencating. Screencasting is recording a session on the computer: the video on the monitor, the sound from the sound card, mouse clicks and keyboard taps. This give the viewer the feeling of looking over the shoulder of the presenter. It is a great way to teach, especially to those of us that learn 'visually'. If you have to explain 'How to do X' over and over at your office, you can create your own screen cast and let the people teach themselves at their own pace.

Jon Udell's infamous intro to Wikipedia using a screencast: http://weblog.infoworld.com/udell/gems/umlaut.html Minor Caution!!! ***Four letter words do get edited out of an article in theis screencast.***

Darren West installed an IPCop and a Trixbox Server (asterisk based phone system) at his company's new office. He will speak about the value propostion (time, avoided cost, actual cost), features, experience.

Do members need to bring anything? Yes! bring laptop as we will try to answer the eternal question: How best to support my aunt Tooty on XP-Home via dialup? Think Dynamic DNS, VNC, Hamachi, what else?!

Why should people come? Put the fun and excitement back in tech. Plus, caffeine doesn't drink itself…

Come join us in the Coffee Shop with free WiFi for your laptop and big comfy chairs for the early birds…

Click here to see who's coming and to RSVP

Dallas Open Source Saturday February Meetup is tomorrow, Saturday, February 3 at 10:30aM

Just a quick reminder that Dallas Open Source Saturday has a Meetup tomorrow.

Please take a minute to RSVP now. This will help your Organizer plan a better Meetup! You can see who’s coming and RSVP here.

What: Dallas Open Source Saturday February Meetup

When: Saturday, February 3 at 10:30aM

Where: Shoemaker & Hardt Coffee
2709 W. 15th Suite “b”
Plano TX 75075
972-769-8888

Event Description:
Main Presentation: Screencasting by John Fields

We will be comparing Wink and Camstudio (Open Source) and looking at Camtasia, the closed source King of screencating. Screencasting is recording a session on the computer: the video on the monitor, the sound from the sound card, mouse clicks and keyboard taps. This give the viewer the feeling of looking over the shoulder of the presenter. It is a great way to teach, especially to those of us that learn ‘visually’. If you have to explain ‘How to do X’ over and over at your office, you can create your own screen cast and let the people teach themselves at their own pace.

Jon Udell’s infamous intro to Wikipedia using a screencast: http://weblog.infoworld.com/udell/gems/umlaut.html Minor Caution!!! ***Four letter words do get edited out of an article in theis screencast.***

Darren West installed an IPCop and a Trixbox Server (asterisk based phone system) at his company’s new office. He will speak about the value propostion (time, avoided cost, actual cost), features, experience.

Do members need to bring anything? Yes! bring laptop as we will try to answer the eternal question: How best to support my aunt Tooty on XP-Home via dialup? Think Dynamic DNS, VNC, Hamachi, what else?!

Why should people come? Put the fun and excitement back in tech. Plus, caffeine doesn’t drink itself…

Come join us in the Coffee Shop with free WiFi for your laptop and big comfy chairs for the early birds…

Click here to see who’s coming and to RSVP

My Response to David McInnis of PRWeb.com

This blog post is in response to a blog post from David McInnis, creator of PRWeb.com that was in response to my blog post about being denied access to videotape a PRWeb/businessWire event on Social Media today.

David,

Ouch, that smarts.

First, my apologies for misspelling your last name on my blog post.

I am not sure why you have a problem with my blog post with the exception that you are ticked off that I made fun of the irony of a social media evangelist not being able to record an event about a company releasing a new social media tool. Come on, doesn't that seem at least a little bit funny to you? Just a little?

Since you took the time to write the post in lieu of being a capitalist, I'll try to address each of your points (in italics) the best I can:

If you read my blog last month you will see how aggravated I get by these “social media bullies” that think a video camera or laptop computer entitles them to unrestrained access to content. Deny that access and the best they can do is to ridicule. No honest debate or discussion. – actually, to the contrary, I didn't think I was entitled to content. That's why I asked first and didn't raise a fuss when Sarah told me I couldn't. I did think it very strange that I was denied permission to tape the event since it was about Social Media and commented about that. She did say I could blog about it and that was my takeaway. as for honest debate/discussion…welcome to the blogosphere where all the magic happens! :-)

1. This was a closed event. business Wire plans on hosting this event across the country as an exclusive introduction to SEO and social media to their client base and prospects. The entire event loses its exclusivity if it is rolled out in a video cast. Giovanni was invited as a guest, not as a video blogger to cover the event. – Understood. I asked for access, was denied and left it at that.

2. People paid to be at this event and took time out of their day to attend. Have you had any luck video casting from SES, adtech or Pubcon? I don’t think so. – While I would question the comparison of any of these events to a $25 chicken buffet and product demo at a chain restaurant, I haven't requested to cover the events you mentioned. The events I have requested to cover have all allowed me full access including O'Reilly's Where 2.0 conference in San Jose, Webmaster Jam Session here in Dallas, Gnomedex in Seattle, Microsoft Mix06 in Las Vegas, and The Podcast and Portable Media Expo in Ontario as well as numerous local events by the adLeague, DFWIMa, DFW-SEM and numerous usergroup and barcamp events. Go through my podcasts at Queso Compuesto and the Media Swamp and you'll find all these conferences and local events represented.

Podcasting and video casting is generally restricted to private interviews. – You may want to revisit this as the landscape has changed drastically since you formed this opinion.

Giovanni never asked me for an interview directly, podcast or otherwise. I had the rest of the afternoon left and would have been happy to sit down with him. – This is correct. Perhaps we could do an interview if you are willing. I'd love to interview you. However in this instance, I was interested in the event and the announcement, not a direct interview.

3. The event would have not made a great vidcast anyway as the aV folks installed faulty equipment and we had no sound in the room. again, not business Wire’s fault. – I completely agree and would have probably not videotaped the event after all because of this very same reason. a video with no audio makes for very few downloads. Of course, I understand that you could have not known what I would have done in this case.

4. Pick content that is of value to your audience. Giovanni, the event was a very basic introduction designed to provide a 30,000 foot view and get PR people thinking about new opportunities. If I were you I would focus on stuff that provides more value to your audience. – So why did business Wire charge the standing room only crowd $25 a head if there was no value in your presentation? It wasn't for the chicken. I disagree with your suggestion that a new product release by a partnership of two of the top PR wire companies is not newsworthy or valuable to a blog/podcast based primarily on interactive marketing, technology and social media.

5. businesses have the right to exist within the confines of our legal system. They also have a need to generate income and yes, profits. Who do you think pays your bills? Let businesses do what they do so that you can continue to enjoy the privileges you have as part of this system. as a side note, “transparency”, at least as defined by the eSocialists of the Cluetrain and their lemmings, is a dying concept. – I'm not really sure where this is going. It doesn't seem to address anything that happened today so I don't know how to respond except to assure you that as an executive and business owner for over a decade and as one who was in business management for almost a decade before that, I know who and what pays the bills. On a personal note, I am more conservative than you can imagine in every sense of the word. as for the transparency comment, keep fighting that. ask Edelman, Microsoft, Wal-Mart, Sony and anyone who has to live with Sarbanes-Oxley if transparency is dying.

Finally, to circle around to my earlier comment, ownership of a video camera does not entitle anyone to come in and video tape an event. What ever happened to the “living room” rule? You know the concept, behave in the blogoshpere as you would like to be treated in your own living room. – I honored your wishes and did not video tape the event. again, I requested access, you declined and I dropped the video camera off in the car then returned to watch the event.

You fail to see the irony of someone who is a client of yours who is very satisfied with the service you provide wanting to help get the word out about a social media product you are releasing but being denied to do so. It seems like you fail to get the point of the whole social media thing, but that's just my perception after what happened today.

as we discussed tonight at the launch of the Social Media Club in Dallas, if companies, press release services included, want to pretend that they have control, then go right ahead, that's their right. For you to take this a step farther to chastise some c-list blogger about a post which would've otherwise gotten ZERO traction in the blogosphere and give it more weight than it would have otherwise gotten shows me that you don't "get it" which is exactly why the Social Media Club was created.

Welcome to the revolution. I'd love to interview you so we can discuss this further.

My Response to David McInnis of PRWeb.com

This blog post is in response to a blog post from David McInnis, creator of PRWeb.com that was in response to my blog post about being denied access to videotape a PRWeb/businessWire event on Social Media today.

David,

Ouch, that smarts.

First, my apologies for misspelling your last name on my blog post.

I am not sure why you have a problem with my blog post with the exception that you are ticked off that I made fun of the irony of a social media evangelist not being able to record an event about a company releasing a new social media tool. Come on, doesn’t that seem at least a little bit funny to you? Just a little?

Since you took the time to write the post in lieu of being a capitalist, I’ll try to address each of your points (in italics) the best I can:

If you read my blog last month you will see how aggravated I get by these “social media bullies” that think a video camera or laptop computer entitles them to unrestrained access to content. Deny that access and the best they can do is to ridicule. No honest debate or discussion. – actually, to the contrary, I didn’t think I was entitled to content. That’s why I asked first and didn’t raise a fuss when Sarah told me I couldn’t. I did think it very strange that I was denied permission to tape the event since it was about Social Media and commented about that. She did say I could blog about it and that was my takeaway. as for honest debate/discussion…welcome to the blogosphere where all the magic happens! :-)

1. This was a closed event. business Wire plans on hosting this event across the country as an exclusive introduction to SEO and social media to their client base and prospects. The entire event loses its exclusivity if it is rolled out in a video cast. Giovanni was invited as a guest, not as a video blogger to cover the event. – Understood. I asked for access, was denied and left it at that.

2. People paid to be at this event and took time out of their day to attend. Have you had any luck video casting from SES, adtech or Pubcon? I don’t think so. – While I would question the comparison of any of these events to a $25 chicken buffet and product demo at a chain restaurant, I haven’t requested to cover the events you mentioned. The events I have requested to cover have all allowed me full access including O’Reilly’s Where 2.0 conference in San Jose, Webmaster Jam Session here in Dallas, Gnomedex in Seattle, Microsoft Mix06 in Las Vegas, and The Podcast and Portable Media Expo in Ontario as well as numerous local events by the adLeague, DFWIMa, DFW-SEM and numerous usergroup and barcamp events. Go through my podcasts at Queso Compuesto and the Media Swamp and you’ll find all these conferences and local events represented.

Podcasting and video casting is generally restricted to private interviews. – You may want to revisit this as the landscape has changed drastically since you formed this opinion.

Giovanni never asked me for an interview directly, podcast or otherwise. I had the rest of the afternoon left and would have been happy to sit down with him. – This is correct. Perhaps we could do an interview if you are willing. I’d love to interview you. However in this instance, I was interested in the event and the announcement, not a direct interview.

3. The event would have not made a great vidcast anyway as the aV folks installed faulty equipment and we had no sound in the room. again, not business Wire’s fault. – I completely agree and would have probably not videotaped the event after all because of this very same reason. a video with no audio makes for very few downloads. Of course, I understand that you could have not known what I would have done in this case.

4. Pick content that is of value to your audience. Giovanni, the event was a very basic introduction designed to provide a 30,000 foot view and get PR people thinking about new opportunities. If I were you I would focus on stuff that provides more value to your audience. – So why did business Wire charge the standing room only crowd $25 a head if there was no value in your presentation? It wasn’t for the chicken. I disagree with your suggestion that a new product release by a partnership of two of the top PR wire companies is not newsworthy or valuable to a blog/podcast based primarily on interactive marketing, technology and social media.

5. businesses have the right to exist within the confines of our legal system. They also have a need to generate income and yes, profits. Who do you think pays your bills? Let businesses do what they do so that you can continue to enjoy the privileges you have as part of this system. as a side note, “transparency”, at least as defined by the eSocialists of the Cluetrain and their lemmings, is a dying concept. – I’m not really sure where this is going. It doesn’t seem to address anything that happened today so I don’t know how to respond except to assure you that as an executive and business owner for over a decade and as one who was in business management for almost a decade before that, I know who and what pays the bills. On a personal note, I am more conservative than you can imagine in every sense of the word. as for the transparency comment, keep fighting that. ask Edelman, Microsoft, Wal-Mart, Sony and anyone who has to live with Sarbanes-Oxley if transparency is dying.

Finally, to circle around to my earlier comment, ownership of a video camera does not entitle anyone to come in and video tape an event. What ever happened to the “living room” rule? You know the concept, behave in the blogoshpere as you would like to be treated in your own living room. – I honored your wishes and did not video tape the event. again, I requested access, you declined and I dropped the video camera off in the car then returned to watch the event.

You fail to see the irony of someone who is a client of yours who is very satisfied with the service you provide wanting to help get the word out about a social media product you are releasing but being denied to do so. It seems like you fail to get the point of the whole social media thing, but that’s just my perception after what happened today.

as we discussed tonight at the launch of the Social Media Club in Dallas, if companies, press release services included, want to pretend that they have control, then go right ahead, that’s their right. For you to take this a step farther to chastise some c-list blogger about a post which would’ve otherwise gotten ZERO traction in the blogosphere and give it more weight than it would have otherwise gotten shows me that you don’t “get it” which is exactly why the Social Media Club was created.

Welcome to the revolution. I’d love to interview you so we can discuss this further.

Social Media Club – Dallas

Howdy everyone,

Just a little reminder of the Social Media Club gathering in Dallas tomorrow night (Tuesday).

Giovanni Gallucci will be your discussion leader for this roundtable and will delve into such topics as 'what is Social Media' while bringing you up to date on what other SMC Chapters are up to and what we, as an organization, hope to do in 2007.

The main thing to keep in mind is each month we will tackle a new idea/subject so we want to hear from you as to what YOU are interested in sharing, learning and discussing. We also encourage each one of you to participate as much, or as little, as you feel comfortable doing as only you can determine what you get from these gatherings.

So, we hope to see you there and look forward to your feedback. also, if you take photos, write a blog post or do a podcast, please make sure you tag them with 'smcdallas' as it will assist us in collecting this data so that we may share with the other chapters too.

I would also like to say in advance, 'thank you', to Giovanni to taking the initiative to get SMC going in your area.

Cheers,
Kristie Wells
Diva of Details, Social Media Club

The event details:

Date: Jan 23, 2007
Time: 6:00 pm – 8:30 pm
Location:
Yahoo!
3131 McKinney avenue, Suite 500
Dallas, TX 75204

For more information: http://www.eventbrite.com/event/43894289

Interview on ROIRadio.com

PodcastXpo_4695.jpgGreg Cangialosi of blue Sky Factory interviewed me last week for his podcast, ROIRadio.com. To his credit, he made me sound like a bog boy on the show although at some points it sounds like I started talking and couldn't stop. Well done sir.

We cover a lot of ground on the 51 minute show including my blog and podcast, the podcast network, the agency, Social Media Club, the challenges of podcast analytics, and some interesting ideas we're tossing around to utilize social media for clients.